I am so enthusiastic about Nurture Marketing and what this process can do to ease customer service activities and help develop loyal customers and clients. 21st Century marketing is rightfully all about relationships.
No matter what your business, you do business with PEOPLE.
If you sell a service, you are directly connected to your customers or clients…REAL people who deserve to be acknowledged and treated like REAL and valuable people.
If you deliver a product to another business, there is a REAL person on the other end of that order using the phone or an online shopping cart. Treat that person with respect and courtesy (plain old good customer service) and deliver a good product. Your business will benefit greatly.
Nurturing relationships with your customers and clients using email, direct mail, social media, useful or interesting product information on your website and blogs are just a few of the tools that are used to apply Nurture Marketing to your marketing program.
I want to give you a free copy of a Nurture Marketing report that tells us “How to Solve 14 Business Problems Using Nurture Marketing”
Nurture marketing brings your marketing activities together in one common sense basket. You know you will be using a website, email, blogging and social media in some form to reach your clients or customers. When you reach them online — a sort of remote touch, you want to be clear with the people about the way you work and how they can benefit from working with you, buying your service or product.